For LX Costa Rica, renowned for offering a catalog of the most prestigious properties in the region, the goal was to enhance their digital presence to reflect their brand's luxury and exclusivity better. The project involved thoroughly redesigning their search functionality, ensuring a seamless and intuitive user experience for potential buyers exploring high-end properties. In addition, we proposed a comprehensive UI overhaul for both the leading site and landing pages, focusing on sophisticated visual aesthetics and user-friendly navigation. This redesign aimed to elevate the brand's image, making it stand out in the competitive luxury real estate market by providing a visually stunning and functional platform for discerning clients.

What I learned

During the project, I deepened my understanding of luxury real estate user needs, focusing on user-friendly search functionality and balancing aesthetics with usability. I learned to create responsive designs that maintain brand consistency and enhance engagement. Collaboration with stakeholders underscored the need for iterative improvements. However, some range filters fell short of user expectations and using client-related users for validation compromised part of the process.